Linus Bengtsson, executive director of Flowminder, was invited to present at the Mobile World Congress in 2013. The event allowed Flowminder to showcase the work conducted in big data analytics, specifically in 2010 Haiti earthquake and cholera epidemic.
Mobile World Congress (MWC) is the world's largest gathering for the mobile industry, organised by the GSMA industry association. In 2013, Dr. Bengtsson gave a presentation on the growing role big data analytics posed in humanitarian and relief work, following Flowminder’s recent involvement in the Haiti earthquake of 2010, and the subsequent cholera outbreak. In an interview, Linus explained that “In a disaster, it's the opposite of normal life – in a disaster, you really want other people to know where you are.” The 2013 Mobile World Conference allowed Flowminder to demonstrate exactly how call data records (CDRs) could be used to map widespread population movement, and as such, address the issue of population mapping during disasters.